Mismanaged and inconsistent business listings can spread across the internet like a virus, wreaking havoc on large directories and search engines that govern local search results.
A whopping 40% of local businesses have inaccurate listings, causing 73% of customers to lose their trust in the organization. As a result, they go elsewhere—to the competitors who are more easily found online.
There’s some good news though…fixing your business listings across the web is easy and comes with great benefits. Not only will you stop giving away customers to your competitors, but you will also improve your SEO results and increase visibility among prospective customers.